Enterprise Organizational Map
Document Status: WORKING BASELINE. This document maps the relationship between Alas 9 Inc., corporate leadership, shared-service departments, and subsidiary operating ventures.
1. Executive Leadership Triad
Enterprise governance is anchored by an executive triad combining creative vision, operational execution, and people stewardship:
┌──────────────────────────────────────────────┐
│ Ryan Schwegman (Founder & CEO) │
│ Vision, Brand, Artistry, Product, Capital │
└──────────────────────┬───────────────────────┘
│
┌────────────────────── ───┴─────────────────────────┐
│ │
┌────────────────┴──────────────────┐ ┌──────────────────┴──────────────────┐
│ Dante Lackland (COO) │ │ Cody Rice-Velasquez (COP) │
│ Operations, Technology, Delivery │ │ People Strategy, Governance, HR, │
│ Fulfillment & Physical Scaling │ │ Compliance, Culture & Organization │
└───────────────────────────────────┘ └─────────────────────────────────────┘
Executive Role Boundaries
-
Ryan Schwegman — Founder & Chief Executive Officer (CEO)
- Mandate: Creative vision, brand identity, enterprise strategy, investor relations, board governance, and capital allocation.
- Sole Authority: Corporate formation amendments, bylaws changes, executive compensation packages, corporate leases, debt/equity agreements, and final intellectual property assignments.
-
Dante "Tay" Lackland — Chief Operating Officer (COO)
- Mandate: Operational infrastructure, physical production systems, workshop logistics, technology engineering, supplier pipelines, and fulfillment velocity.
- Decision Rights: Workflow standards, production schedules, manufacturing tool procurement within budget, and operational quality control.
-
Cody Rice-Velasquez — Chief of People (COP)
- Mandate: Enterprise organizational architecture, HR compliance, talent acquisition, onboarding/offboarding, psychological safety, and corporate documentation governance.
- Decision Rights: People operations systems, employee relations, personnel records confidentiality, handbook administration, and statutory filing calendars.
2. Shared Services Departmental Structure
Ten centralized shared-service functions support all portfolio ventures:
| Code | Department | Accountable Lead | Core Enterprise Functions |
|---|---|---|---|
| 01 | Operations | Dante Lackland (COO) | Fulfillment logistics, vendor management, facilities, procurement, quality assurance. |
| 02 | Human Resources | Cody Rice-Velasquez (COP) | Workforce planning, talent acquisition, employee lifecycle, total rewards, compliance. |
| 03 | Finance | Executive Triad / Controller | Bookkeeping, cash-flow modeling, tax calendar, budget allocation, payroll reconciliation. |
| 04 | Legal & Compliance | External Counsel / COP | Entity maintenance, contracts, trade secrets, NDAs, regulatory filings. |
| 05 | Marketing | Ryan Schwegman (CEO) | Brand strategy, campaign management, AI marketing agents, customer intelligence, SEO. |
| 06 | Sales | Ryan Schwegman (CEO) | B2C memorial journeys, partner channels (hospices, funeral homes), customer success. |
| 07 | Technology | Dante Lackland (COO) | Software architecture, cloud infrastructure, access provisioning, cybersecurity. |
| 08 | Design & Creative | Zhane Law (Creative Dir.) | Visual identity, photography, video production (Wings of Remembering), asset libraries. |
| 09 | Communications | Cody Rice-Velasquez (COP) | Executive messaging, public relations, internal updates, customer condolence protocol. |
| 10 | Administration | Cody Rice-Velasquez (COP) | Office management, shared tools, document registry, executive support. |
3. Venture Integration Model
Operating ventures interact with shared services through service agreements and standardized request routing:
┌────────────────────────────────────────────────────────────────────────┐
│ SHARED SERVICES BACKBONE │
│ HR/COP │ Finance/Tax │ Legal/Ops │ Tech/Infra │ Creative/Vid │
└───────▲───────────────▲─────────────▲──────────────▲───────────────▲───┘
│ │ │ │ │
└───────────────┴──────┬──────┴──────────────┴───────────────┘
│
┌──────────────┴──────────────┐
│ │
┌───────────┴──────────┐ ┌───────────┴──────────┐
│ ALAS ARTISTRY LLC │ │ MONARCH PROPERTY │
│ Memorial Art & AR │ │ MANAGEMENT (Plan) │
└─ ─────────────────────┘ └──────────────────────┘
- Ventures do not duplicate shared infrastructure: A venture does not build a standalone payroll or legal team. It consumes shared enterprise services to keep operating overhead minimal.
- Venture-specific authority: Functional craft, customer experience, and physical assembly reside directly inside the venture.